Influencer Marketing

“Society relies on the opinions of others out, thriving off knowing what other people think before taking a purchase decision. More and more brands are realising that only simple text reviews just aren’t enough. In fact, about 94% of businesses who use influencer marketing find it highly effective”

Book The Right
Influencers.

Like a lot of things in our life, it’s not necessarily what you know, but who you know. With almost 50% of internet users are following a celebrity or an influencer, we know just how important word of mouth is. We are here to help you get the recognition of your brand deserves and to get word of your product in the market.

We’ve worked with some of the great brands out there, so we’re fully confident in taking your brand stand out. Taking a data-led approach, we only work with the influencers that we know will make a difference to your product and deliver deserved results. Influencer marketing can give 11 times more ROI when compared with traditional advertising – so it’s no

Identify Influencers
to Boost Your Brand.

The market is estimated to be worth about $10 billion by 2020 as more companies realise the value behind influencer marketing.

Finding the perfect influencer for your business takes more than just one call or email. It’s a process of striking up a lasting relationship on behalf of your brand and ensuring that the influencer is the perfect fit for what your business is trying to hit.

In order to start the influencer marketing strategy, we follow these steps:

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  • Audit & Ojectives

    Before we even start looking for your ideal influencer, we take a look at your business needs and objectives. In order to match your requirements to that of the influencer, we need to gain a better understanding of your business.

  • Competitor Analysis

    We’re not looking to steal the influencers that your competitors have just to see how they are conducting their influencer marketing strategy and whether it’s working for them or not. We can learn from their successes and mistakes to target better-suited influencers.

  • Identify Customer Segments

    Who are you ultimately wanting to target with your influencer strategy? By creating personas, we’re able to determine the likes and motivations of your typical audience, making it easier for us to hone in on the influencers within that particular audience demographic.

  • Contacting Influencers

    Once we know what you’re looking for and which audience you’re looking to attract, it’s time to look for influencers who fit the bill. We reach out on your behalf to influencers who fit your requirements the most. From negotiating terms and planning, we’ll handle all communication.

  • Implementation

    When everything is agreed between your brand and the influencer, it’s time to implement the strategy. This means supporting the influencer with anything they need in order to promote your product or service on your behalf.

  • Reporting

    After the campaign is complete, we will report on the results. Should the campaign be planned over several months, we will check in every now and then to ensure that results are being achieved and make amendments where necessary to ensure maximum exposure. Influencer Strategy

Creativity with
Data-Led Innovation.

Combining creativity with data-led innovation, the Qbytez approach to influencer marketing delivers real, tangible results that can push your brand further and increase your bottom line.

We’ll conduct a thorough research before jumping onto the trends to make sure that they really will benefit your business – there’s no “hope for the best” mentality here!

However, that doesn’t mean we’re not up for trying something out of the box if we think it’ll work well for your brand. We want you to stay on top of the game, and we’ll do everything we can to help you get there. We contact influencers on your behalf, with taking three vital factors into consideration:

  • Reach

    The influencers’ ability to reach a large audience or segmented audience with the desired message.

  • Relevance

    We always take into consideration the strength of the connection that influencers have with industries, brands, or topics.

  • Resonance

    This factor is extremely important, as it translates into the ability that influencers have to be heard and to drive in audiences the desired behaviour.

  • client

Be Influencial.

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